List Price: $37.00 (USD)
- Lowest New Price: $36.95
- Lowest Used Price: $21.00
- Total New: 9
- Total Used: 7
- Total Collectible: 0
- Total Refurbished: 0
- Author : Darlene E. Weingand
- Binding : Hardcover
- EAN : 9780872878075
- ISBN : 0872878074
- Is Eligible For Trade In? : Yes
- Label : Libraries Unlimited
- Languages : Original Language: English, Published: English
- Manufacturer : Libraries Unlimited
- Number Of Items : 1
- Number Of Pages : 185
- Package Dimensions : 0.73 inches (Height) x 9.57 inches (Length) x 1.18 pounds (Weight) x 6.37 inches (Width)
- Product Group : Book
- Publication Date : 1994-03-15
- Publisher : Libraries Unlimited
- SKU : GRP15614083
- Studio : Libraries Unlimited
Marketing concepts, such as product mix, line, and item, are brought into the context of public libraries. Focus is always on the library client as the author covers subjects from the public library mission, leadership, and technology to service priorities, staff development, and evaluation. This dynamic work treats the complex nature of public library service as an opportunity for excellence and diversity. It will serve as a primary source for public library personnel at all levels of management in libraries serving communities of varying sizes and structures.
- Product Description
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